As the Director of Product, Innovation at SportsEngine, Jason McConnell leverages over 30 years of experience in the SaaS industry to drive transformative product strategies and innovative solutions that enhance the youth sports experience. His role is pivotal in shaping the product vision and aligning...
As the Director of Product, Innovation at SportsEngine, Jason McConnell leverages over 30 years of experience in the SaaS industry to drive transformative product strategies and innovative solutions that enhance the youth sports experience. His role is pivotal in shaping the product vision and aligning it with the company's mission to empower families and organizations in managing their sports activities seamlessly. Jason's expertise in monetization strategies is particularly crucial as he explores new revenue streams and enhances the value proposition for users, ensuring that SportsEngine remains at the forefront of the youth sports ecosystem.
Currently, Jason is spearheading several key projects that focus on direct-to-consumer innovations, aiming to create a more personalized and engaging user experience. By fostering strategic partnerships and utilizing his skills in marketing strategy and communications, he is not only enhancing product offerings but also driving user engagement and retention. Jason's ability to wear multiple hats—whether it’s leading cross-functional teams or diving deep into market research—enables him to identify emerging trends and translate them into actionable insights.
His leadership style is characterized by creativity and a collaborative approach, encouraging teams to think outside the box and embrace innovation. As SportsEngine continues to grow, Jason's commitment to excellence and his passion for youth sports will undoubtedly play a significant role in shaping the future of the platform, making it an indispensable resource for millions of families navigating the world of youth athletics.