Jason Born is an accomplished Creative Writer at Rogers Sports & Media, where he leverages his extensive experience in media production to craft compelling narratives that resonate with diverse audiences. With a strong foundation in marketing and media relations, Jason expertly develops and executes creative...
Jason Born is an accomplished Creative Writer at Rogers Sports & Media, where he leverages his extensive experience in media production to craft compelling narratives that resonate with diverse audiences. With a strong foundation in marketing and media relations, Jason expertly develops and executes creative strategies tailored to meet the unique objectives of over 200 clients each year. His role involves overseeing national creative initiatives for all nine of Rogers' radio stations in British Columbia, ensuring that each campaign not only captures attention but also drives engagement across various platforms.
Jason's proficiency in creative writing and storytelling is complemented by his adeptness in broadcasting and social media, allowing him to create content that is both innovative and impactful. He understands the nuances of tone and messaging, which enables him to adapt his writing style to suit different campaigns, whether they require a lighthearted approach or a more serious tone. His daily responsibilities also include meticulous data entry via Wide Orbit Traffic, showcasing his commitment to precision and organization in managing creative assets.
Graduating from the British Columbia Institute of Technology, Jason has cultivated a robust skill set that includes journalism, new media, and advertising, positioning him as a versatile asset in the fast-paced world of media. His ability to blend creativity with strategic thinking not only enhances the visibility of his clients but also contributes to the overall success of Rogers Sports & Media's initiatives, making him a key player in the company's creative landscape.
