As the Director of Performance Network Operations at Omatic Media, Jared Peterson leverages his 17 years of extensive experience in online advertising to drive innovative marketing strategies that yield measurable results. In his current role, Jared is at the forefront of optimizing the performance of...
As the Director of Performance Network Operations at Omatic Media, Jared Peterson leverages his 17 years of extensive experience in online advertising to drive innovative marketing strategies that yield measurable results. In his current role, Jared is at the forefront of optimizing the performance of Omatic Media's expansive network, ensuring that advertisers can seamlessly connect with a diverse pool of skilled media buyers. His expertise spans a wide array of marketing disciplines, including social media advertising, PPC, and direct marketing, allowing him to craft comprehensive campaigns that resonate with target audiences.
Jared is instrumental in spearheading key projects that enhance the platform's capabilities, focusing on data-driven decision-making and performance analytics. By utilizing his skills in media planning and affiliate networks, he has successfully developed strategies that not only increase reach but also maximize ROI for clients. His hands-on experience with landing page design and optimization ensures that every campaign is not only creative but also strategically aligned with the latest industry trends.
In addition to his technical skills, Jared's creative direction and website development expertise enable him to collaborate effectively with cross-functional teams, fostering an environment of innovation and growth. His commitment to staying ahead of the curve in social marketing, particularly on platforms like Instagram, positions Omatic Media as a leader in the ever-evolving landscape of digital advertising. Through his leadership, Jared continues to empower businesses to achieve next-level sales, making him a pivotal figure in the marketing industry.
