James Middlestetter serves as the Graphic Design Manager at Light Water Marketing, where he plays a pivotal role in shaping the visual identity of the company. Nestled in the picturesque town of Ashland, Oregon, Light Water Marketing is a family-owned business dedicated to providing high-quality...
James Middlestetter serves as the Graphic Design Manager at Light Water Marketing, where he plays a pivotal role in shaping the visual identity of the company. Nestled in the picturesque town of Ashland, Oregon, Light Water Marketing is a family-owned business dedicated to providing high-quality organic products, including their renowned wild-harvested elderberry and rosehip syrups, as well as their popular ACDC CBD offerings.
In his current role, James leverages his expertise in graphic design software such as Corel Draw and Illustrator to create compelling marketing materials that resonate with the company’s ethos of purity and quality. His keen eye for design, combined with his strong background in business management, allows him to effectively communicate the brand's message while ensuring that all promotional materials are visually appealing and aligned with the company's values.
James is also instrumental in overseeing inventory control and purchasing, ensuring that the company maintains a seamless supply chain for its organic products. His leadership skills and punctuality contribute to a collaborative work environment where creativity thrives. Additionally, James utilizes his knowledge of SEO to enhance the company’s online presence, driving traffic to their website and increasing brand awareness. His multifaceted skill set, which includes photography and promotional strategies, positions him as a key player in the ongoing success of Light Water Marketing, helping to elevate the brand in a competitive marketplace.