James Black is a seasoned digital innovator and the driving force behind Underground Creative Ltd, a Manchester-based agency renowned for its cutting-edge web and mobile development projects. With over 15 years of experience in the digital landscape, James has honed his expertise in creating award-winning...
James Black is a seasoned digital innovator and the driving force behind Underground Creative Ltd, a Manchester-based agency renowned for its cutting-edge web and mobile development projects. With over 15 years of experience in the digital landscape, James has honed his expertise in creating award-winning mobile apps, websites, online games, and viral marketing campaigns. As a pioneer in the UK’s creative agency scene, he established one of the first agencies to specialize in viral marketing, setting the stage for impactful digital storytelling that resonates with audiences.
Under James's leadership, Underground Creative has successfully launched a variety of innovative projects, including the highly acclaimed Football Chairman app, which has amassed over 2 million downloads across iOS and Android platforms. This app not only showcases his proficiency in user experience design and mobile app development but also highlights his ability to tap into the passions of sports fans, creating engaging and interactive experiences.
James's skill set extends beyond app development; he is well-versed in social media strategies, digital marketing, SEO, and web design, allowing him to craft comprehensive campaigns that drive user engagement and brand loyalty. His background in copywriting and video production further enhances his ability to deliver compelling narratives that captivate audiences across multiple channels. As a co-founder and director, James continues to push the boundaries of digital creativity, leading Underground Creative to explore new frontiers in technology and marketing while fostering a culture of innovation and collaboration within the agency.
