Jackie Gentry is an accomplished Chief Marketing Officer at Sports Media Inc, where she leverages her extensive experience in the sports industry to drive innovative marketing strategies and enhance brand visibility. With a proven track record of successful partnerships with major leagues such as the...
Jackie Gentry is an accomplished Chief Marketing Officer at Sports Media Inc, where she leverages her extensive experience in the sports industry to drive innovative marketing strategies and enhance brand visibility. With a proven track record of successful partnerships with major leagues such as the NFL, NBA, NASCAR, PGA, and MLB, Jackie plays a pivotal role in overseeing the execution of comprehensive marketing initiatives that resonate with diverse audiences. Her expertise in business development has allowed her to forge strong relationships with Fortune 500 companies, including Discover, American Express, Groupon, and Samsung, focusing on collaborative campaigns that elevate brand engagement and drive revenue growth.
In her current role, Jackie is responsible for planning, developing, and implementing the overall business marketing strategy, ensuring alignment with organizational goals. She leads a dynamic Sales and Marketing team, fostering a culture of creativity and performance excellence. By managing key relationships with major sports leagues, Jackie ensures that Sports Media Inc remains at the forefront of industry trends and innovations. She employs data-driven analytics to measure the success of marketing campaigns, continuously refining strategies to optimize results. Her skills in strategic planning, project management, and business analysis enable her to navigate the complexities of the sports marketing landscape effectively. As a thought leader in the field, Jackie is committed to pushing the boundaries of traditional marketing, utilizing her insights to shape the future of sports media engagement.