Iris Ampofo-Barnes, as the Owner and Creative Director of SimplyMa'aM, embodies a unique blend of passion and entrepreneurial spirit that transcends traditional fashion boundaries. With a focus on African and Bohemian aesthetics, Iris has cultivated Ma'aM™ into a specialty brand that not only celebrates individual...
Iris Ampofo-Barnes, as the Owner and Creative Director of SimplyMa'aM, embodies a unique blend of passion and entrepreneurial spirit that transcends traditional fashion boundaries. With a focus on African and Bohemian aesthetics, Iris has cultivated Ma'aM™ into a specialty brand that not only celebrates individual style but also empowers women to express their identities through fashion, music, and art. Her journey into the fashion industry may not have been conventional—she describes herself as a self-taught designer who discovered her talent through exploration and creativity. This organic approach has allowed her to develop a distinctive vision that resonates with a diverse clientele seeking both elegance and authenticity.
Under Iris's leadership, Ma'aM™ has embarked on several key projects that highlight her expertise in product development and project management. From conceptualizing unique apparel lines to overseeing the intricate details of inventory control, Iris ensures that every piece reflects the brand's ethos of approachable elegance. Her strategic partnerships within the fashion industry have also been instrumental in expanding the brand's reach, fostering collaborations that enhance the visibility of African-inspired fashion on a global scale.
As a successful business owner, Iris champions the importance of women-owned enterprises, demonstrating that creativity and commerce can coexist harmoniously. Her commitment to empowering women through fashion is evident not only in her designs but also in her approach to leadership, where she encourages collaboration and innovation. With a keen eye for fashion design and a deep understanding of market trends, Iris Ampofo-Barnes continues to redefine the landscape of contemporary fashion, making Ma'aM™ a beacon of inspiration for those who dare to live freely and authentically.
