Holly Hamann is a distinguished leader in the SaaS marketing landscape, currently serving as the Founder and Chairman of the Colorado SaaS Marketing Roundtable. With over 15 years of experience in building and leading high-performing marketing teams for early-stage, VC-backed B2B SaaS startups, Holly has...
Holly Hamann is a distinguished leader in the SaaS marketing landscape, currently serving as the Founder and Chairman of the Colorado SaaS Marketing Roundtable. With over 15 years of experience in building and leading high-performing marketing teams for early-stage, VC-backed B2B SaaS startups, Holly has a proven track record of driving growth and achieving five successful exits. Her expertise lies in crafting tailored marketing strategies that align with the unique challenges and opportunities of each startup, particularly those targeting technical buyers.
At the Colorado SaaS Marketing Roundtable, Holly spearheads initiatives that foster collaboration among senior SaaS marketers. The Roundtable serves as a vital platform for sharing insights and best practices on critical topics such as lead attribution, conversion optimization, content marketing, and the intricacies of hiring in a fast-paced environment. Under her leadership, members engage in meaningful discussions about essential SaaS metrics, nurture streams, and the effective use of tech stacks, all aimed at accelerating collective success.
Holly's deep understanding of market research and go-to-market strategies, combined with her skills in SEO, SEM, and digital media, positions her as a thought leader in the industry. Her commitment to public speaking and knowledge sharing further enhances the Roundtable's mission to empower marketers to navigate the complexities of scaling SaaS businesses. By leveraging her extensive experience and fostering a community of learning, Holly Hamann continues to make a significant impact on the SaaS marketing ecosystem in Colorado and beyond.
