Holley Forth RN BSN currently serves as the Senior Director of Product & Partnered Solutions at Cigna, where she leverages her extensive background in specialty pharmacy sales and operations to drive innovative healthcare solutions. With a robust foundation in both clinical and operational settings, Holley...
Holley Forth RN BSN currently serves as the Senior Director of Product & Partnered Solutions at Cigna, where she leverages her extensive background in specialty pharmacy sales and operations to drive innovative healthcare solutions. With a robust foundation in both clinical and operational settings, Holley excels in agile product management, particularly in the realms of clinical, fertility, and specialty pharmacy technology transformation. Her role involves spearheading home delivery product development and business initiatives that enhance patient care while optimizing operational efficiency.
Holley’s expertise extends to sales management and personnel development, where she cultivates high-performing teams that are adept at navigating the complexities of managed care. Her experience in direct physician sales and regional pharmacy operations management positions her as a market leader, capable of forging strategic partnerships that elevate Cigna’s service offerings. Additionally, her background as a Pediatric Cardiac ICU Nurse enriches her understanding of patient needs, enabling her to advocate for solutions that prioritize clinical outcomes.
Key projects under Holley’s leadership include the implementation of vendor management strategies that streamline operations and enhance service delivery. Her strategic vision and marketing acumen have been instrumental in aligning Cigna’s product offerings with market demands, ensuring that the organization remains at the forefront of healthcare innovation. With a strong focus on financial analysis and change management, Holley is committed to driving sustainable growth while improving the overall patient experience in specialty pharmacy services.