Herbert Staten Jr., a Chicago native and the Director of Photography/Cinematographer at Scales Off Media, is a visionary artist who seamlessly blends his passion for filmmaking with a keen understanding of marketing dynamics. Drawing inspiration from the legendary Alfred Hitchcock, Herbert has mastered the art...
Herbert Staten Jr., a Chicago native and the Director of Photography/Cinematographer at Scales Off Media, is a visionary artist who seamlessly blends his passion for filmmaking with a keen understanding of marketing dynamics. Drawing inspiration from the legendary Alfred Hitchcock, Herbert has mastered the art of transforming ordinary elements into compelling narratives that resonate with audiences. His current role involves collaborating closely with a diverse range of filmmakers to craft visually stunning films that not only entertain but also inspire viewers to engage with the stories being told.
At Scales Off Media, Herbert leads key projects that span various genres, from commercial campaigns to impactful social media content. His expertise in product photography and portrait photography allows him to create striking visuals that elevate brand identities and capture the essence of their messages. Herbert's approach to cinematography is rooted in a deep understanding of marketing principles; he believes that effective storytelling is the cornerstone of any successful campaign. This philosophy drives him to produce content that goes beyond aesthetics, ensuring that every frame serves a purpose in the overarching narrative.
In addition to his technical skills in digital photography and public relations, Herbert is an adept public speaker, often sharing insights on the intersection of filmmaking and marketing at industry events. His proficiency in Microsoft Office and campaign management further enhances his ability to lead projects from conception to execution, ensuring that every detail aligns with the client's vision. With a commitment to pushing creative boundaries, Herbert Staten Jr. continues to be a pivotal force at Scales Off Media, helping brands rise above the noise in an increasingly competitive landscape.
