Henry Krauzyk serves as the Director of Marketing & Creative at Double E Group, where he leverages over 20 years of diverse experience in strategic marketing and design to drive brand growth and innovation across multiple subsidiaries. Under his leadership, the company has successfully navigated...
Henry Krauzyk serves as the Director of Marketing & Creative at Double E Group, where he leverages over 20 years of diverse experience in strategic marketing and design to drive brand growth and innovation across multiple subsidiaries. Under his leadership, the company has successfully navigated a remarkable transformation, scaling from $20 million to a significantly larger enterprise. His role encompasses overseeing all marketing and creative initiatives for a portfolio that includes notable brands such as Epoch Industries, Appleton Manufacturing, and Convertech, among others.
Henry's expertise spans a wide array of disciplines, including digital marketing, media planning, and brand development. He is adept at utilizing tools like Salesforce Marketing Cloud to enhance customer engagement and streamline marketing processes. His proficiency in web design and technical drawing complements his creative vision, allowing him to produce compelling visual narratives that resonate with target audiences. Additionally, Henry excels in team management and group coaching, fostering a collaborative environment that empowers his team to innovate and excel.
Key projects under his direction have included comprehensive marketing campaigns that integrate both digital and print advertising, effectively elevating brand presence in competitive markets. His strategic approach to catalog design and copywriting has not only enhanced brand identity but also significantly improved customer acquisition and retention rates. As a multi-talented professional, Henry Krauzyk continues to push the boundaries of marketing and creative development, positioning Double E Group as a leader in its industry.
