Hemant Deulkar serves as the Senior Director of Market Planning at LexisNexis Risk Solutions, where he plays a pivotal role in shaping the company's strategy within the rapidly evolving Data Driven Marketing landscape. With a keen focus on Credit, Targeting, and Identity Solutions, Hemant is...
Hemant Deulkar serves as the Senior Director of Market Planning at LexisNexis Risk Solutions, where he plays a pivotal role in shaping the company's strategy within the rapidly evolving Data Driven Marketing landscape. With a keen focus on Credit, Targeting, and Identity Solutions, Hemant is at the forefront of leveraging consumer insights to enhance marketing effectiveness for both consumer and small business segments. His expertise in interactive marketing, digital marketing, and segmentation allows him to drive innovative strategies that optimize the use of LexisNexis's extensive data assets.
In his highly collaborative role, Hemant works closely with Sales Leadership, Product Management, and Analytics teams to align market planning initiatives with overarching business objectives. His responsibilities encompass comprehensive business planning and strategy development, ensuring that LexisNexis remains competitive in delivering cutting-edge Credit Marketing, Segmentation, and Identity Resolution products. By integrating advanced analytics and market insights, Hemant is instrumental in identifying growth opportunities and refining product offerings that meet the dynamic needs of clients.
Hemant's leadership skills and deep understanding of mobile marketing, SEO, and advertising further bolster his ability to craft impactful marketing strategies. His commitment to fostering cross-functional collaboration not only enhances operational efficiency but also drives innovation across the organization. As a thought leader in the Data Driven Marketing space, Hemant Deulkar continues to make significant contributions to LexisNexis Risk Solutions, positioning the company as a trusted partner for businesses seeking to harness the power of data in their marketing efforts.