Heather Lofthus is a dynamic Sales & Marketing Director at Taziki's Mediterranean Cafe, where she leverages over 17 years of extensive experience to drive impactful marketing strategies and sales initiatives. In her current role, Heather is instrumental in shaping the company's marketing policies, ensuring that...
Heather Lofthus is a dynamic Sales & Marketing Director at Taziki's Mediterranean Cafe, where she leverages over 17 years of extensive experience to drive impactful marketing strategies and sales initiatives. In her current role, Heather is instrumental in shaping the company's marketing policies, ensuring that they align with both short and long-term business objectives. Her keen understanding of the food and beverage industry allows her to develop comprehensive marketing plans that resonate with Taziki's diverse customer base.
One of Heather's key projects includes overseeing the development and production of promotional materials for new campaigns, which not only enhances brand visibility but also engages customers through compelling storytelling. She adeptly manages social media marketing across multiple platforms, utilizing her expertise in customer satisfaction and public relations to foster a vibrant online community. By employing CRM software and content calendars, Heather ensures that marketing efforts are streamlined and data-driven, allowing for targeted outreach and effective engagement.
In addition to her marketing acumen, Heather excels in team management and training, fostering a collaborative environment that empowers her team to achieve their goals. Her strong background in sponsorship sales and relations further enhances Taziki's ability to build strategic partnerships that amplify brand presence. As a dedicated professional, Heather is committed to leaving a positive impact on both her organization and the communities Taziki's serves, making her a vital asset to the company’s growth and success.
