Heather Craig serves as a Global Marketing Strategist at Engaged Consulting, where she leverages over a decade of experience in marketing event management and program execution to drive impactful strategies for a diverse range of clients, from startups to enterprise-level organizations. Her innovative approach to...
Heather Craig serves as a Global Marketing Strategist at Engaged Consulting, where she leverages over a decade of experience in marketing event management and program execution to drive impactful strategies for a diverse range of clients, from startups to enterprise-level organizations. Her innovative approach to marketing has been instrumental in designing and executing high-profile events that not only elevate brand visibility but also foster audience engagement and revenue growth.
At Engaged Consulting, Heather is at the forefront of developing and managing Partner Ecosystem architectures, ensuring that clients can effectively navigate the complexities of product marketing and go-to-market (GTM) campaigns. Her expertise spans the entire lifecycle of product launches, from initial concept and strategy development to execution and post-event analysis. This comprehensive skill set allows her to craft tailored marketing solutions that resonate with target audiences and meet specific business objectives.
Heather's agile, entrepreneurial spirit enables her to quickly immerse herself in new projects and disciplines, making her a valuable asset in dynamic environments. Her proficiency in social media strategy, publicity, and live event production complements her strategic leadership capabilities, ensuring that every marketing initiative is not only well-executed but also aligned with broader organizational goals. Whether she is managing a film festival, spearheading a fundraising campaign, or producing engaging content for new media platforms, Heather's commitment to excellence and innovation consistently drives results for her clients.
