Hannah McCurdy serves as the Senior Director of Enterprise Field Marketing at Lumen Technologies, where she plays a pivotal role in bridging the gap between marketing strategies and sales execution. With a deep-rooted passion for both marketing and sales, Hannah is dedicated to activating innovative...
Hannah McCurdy serves as the Senior Director of Enterprise Field Marketing at Lumen Technologies, where she plays a pivotal role in bridging the gap between marketing strategies and sales execution. With a deep-rooted passion for both marketing and sales, Hannah is dedicated to activating innovative marketing and product programs that resonate with enterprise leadership and sales professionals alike. Her expertise lies in crafting campaigns that not only educate but also inspire action among teams, ensuring that marketing initiatives translate into tangible results.
In her current role, Hannah interfaces directly with sales and customer success leadership, fostering collaboration that enhances the effectiveness of field marketing efforts. She is instrumental in executing tier 2 events and hospitality initiatives, optimizing field events to maximize engagement and drive demand generation. Her strategic approach to association management and event execution enables Lumen Technologies to strengthen its presence in the enterprise sector, while also reinforcing key relationships with clients and partners.
Hannah's skill set is diverse and robust, encompassing solution selling, program management, and customer retention strategies. She is particularly adept at leveraging emerging technologies, including artificial intelligence, to enhance marketing tactics and improve lead generation efforts. As she continues to explore new marketing strategies, Hannah remains committed to staying at the forefront of industry trends, ensuring that Lumen Technologies not only meets but exceeds the evolving needs of its enterprise customers. Her blend of marketing acumen and sales insight positions her as a key player in driving the company's growth and success in a competitive landscape.