Guillermo Peschard serves as the Senior Vice President of Holistic Cost Transformation and Design to Value Global Lead at PepsiCo, where he leverages over 25 years of experience in driving large-scale transformation initiatives across various sectors, including consumer goods, retail, financial services, and industrial markets....
Guillermo Peschard serves as the Senior Vice President of Holistic Cost Transformation and Design to Value Global Lead at PepsiCo, where he leverages over 25 years of experience in driving large-scale transformation initiatives across various sectors, including consumer goods, retail, financial services, and industrial markets. In his current role, Guillermo has spearheaded the development and deployment of a comprehensive End-to-End (E2E) Cost Transformation agenda that aims to enhance the profitability and growth trajectory of PepsiCo. This strategic initiative encompasses critical transformational platforms such as Design to Value, portfolio optimization, network modeling, go-to-market (GTM) transformation, low-cost automation, and operational effectiveness.
Guillermo's leadership in the Design to Value program is particularly noteworthy. He has successfully assembled a global, cross-functional community dedicated to rethinking the consumer value proposition, which is essential for driving innovation and competitive advantage in the marketplace. His deep expertise in strategic planning and business transformation enables him to identify and implement innovative store formats and optimize product portfolios that resonate with evolving consumer preferences.
Moreover, Guillermo's proficiency in financial modeling and change management is instrumental in navigating the complexities of corporate real estate and operational restructuring. His entrepreneurial mindset and negotiation skills further enhance his ability to foster collaboration across diverse teams, ensuring that PepsiCo remains agile and responsive to market dynamics. As a visionary leader, Guillermo Peschard continues to shape the future of PepsiCo by aligning cost transformation strategies with sustainable growth objectives, ultimately propelling the company towards greater success in an increasingly competitive landscape.
