Gregory King currently serves as the Director of Business Development at Sterling Interiors, where he plays a pivotal role in driving growth and enhancing client engagement within the residential design and construction sector. With a robust background in customer experience and business optimization, Gregory is...
Gregory King currently serves as the Director of Business Development at Sterling Interiors, where he plays a pivotal role in driving growth and enhancing client engagement within the residential design and construction sector. With a robust background in customer experience and business optimization, Gregory is instrumental in implementing high-touch leadership strategies that significantly impact multimillion-dollar national account programs. His expertise in sales force effectiveness and account sales strategies allows him to craft tailored solutions that resonate with both B2B and B2C clients, ensuring a seamless journey from lead capture to project execution.
At Sterling Interiors, Gregory collaborates closely with the ownership team to automate and streamline critical workstreams, including lead capture and quoting processes. This initiative not only enhances operational efficiency but also elevates the overall customer experience, aligning with the firm’s commitment to delivering exceptional service. His leadership extends to building and managing high-performing sales teams, where he emphasizes relationship building and sales leadership training to foster a culture of excellence.
Key projects under Gregory's direction include the development of innovative sales presentations and the implementation of business growth strategies that leverage data-driven insights to optimize conversion metrics. His cross-vertical experience, honed during his tenure at Geometry Global, empowers him to navigate complex market dynamics and identify new opportunities for expansion. As a result, Gregory King is not only a catalyst for growth at Sterling Interiors but also a strategic partner in shaping the future of the residential design and construction industry.
