Gina Bayona serves as the Owner and Creative Director of Alessandra Palms, where she expertly blends her extensive background in hospitality and lifestyle management with a passion for artisan craftsmanship. Under her leadership, Alessandra Palms has emerged as a distinctive brand that celebrates the rich...
Gina Bayona serves as the Owner and Creative Director of Alessandra Palms, where she expertly blends her extensive background in hospitality and lifestyle management with a passion for artisan craftsmanship. Under her leadership, Alessandra Palms has emerged as a distinctive brand that celebrates the rich cultural heritage of Colombia’s Caribbean region through its exquisite accessories. Gina’s multifaceted experience encompasses front-of-house management, private events, and business development, enabling her to approach each project with a comprehensive understanding of the hospitality industry.
At Alessandra Palms, Gina is not only responsible for overseeing operations but also plays a crucial role in curating the brand’s unique identity. She collaborates closely with local artisans, ensuring that each piece reflects the traditional techniques and stories that define Colombian culture. Her keen eye for design and commitment to quality have led to the development of key projects that elevate the brand’s visibility in the competitive accessories market.
Gina’s expertise extends to inventory management and event planning, where her exceptional problem-solving skills and “can-do” attitude shine. She adeptly manages payroll administration and client relations, fostering a positive environment that prioritizes both employee satisfaction and customer experience. By leveraging her interpersonal skills and extensive industry knowledge, Gina Bayona continues to drive Alessandra Palms forward, establishing it as a beacon of artisan craftsmanship and cultural appreciation in the lifestyle sector.