George Matchak is a distinguished Sales & Marketing Executive currently serving as the Director of Sales Enablement at United Franchise Group. With a proven track record of multi-million dollar achievements in business development and sales, George has established himself as a key player in driving...
George Matchak is a distinguished Sales & Marketing Executive currently serving as the Director of Sales Enablement at United Franchise Group. With a proven track record of multi-million dollar achievements in business development and sales, George has established himself as a key player in driving growth and innovation within the promotional products industry. His expertise spans a diverse range of sectors, allowing him to leverage insights that enhance operational efficiency and customer engagement.
In his current role, George is accountable for the execution of enterprise-wide processes that encompass technology, logistics, and research methodologies, all aimed at optimizing sales results. He plays a pivotal role in supporting over 300 Fully Promoted franchises globally, managing a network of 150 salespeople who rely on his strategic leadership and motivational skills. One of his key projects includes the development of a comprehensive training program that successfully onboards more than 100 new franchise owners each year. This initiative not only accelerates their integration into the business but also equips them with the tools and knowledge necessary to maximize their sales potential.
George’s commitment to enhancing sales performance is evident in his focus on system improvements and best practices. He trains and educates franchise locations on innovative strategies to increase sales, fostering a culture of continuous improvement and brand awareness. His ability to build strong business relationships and motivate teams has earned him a reputation as a transformative leader in the industry. With a keen eye for strategic planning and time management, George Matchak continues to make significant contributions to United Franchise Group, ensuring that both the company and its franchisees thrive in a competitive marketplace.
