George Cohen, a seasoned professional with over 20 years of experience in high-technology journalism, marketing communications, and public relations, has left an indelible mark on the industry through his leadership at GCC, Inc. Founded in 1993, GCC was born from Cohen's vision to create a...
George Cohen, a seasoned professional with over 20 years of experience in high-technology journalism, marketing communications, and public relations, has left an indelible mark on the industry through his leadership at GCC, Inc. Founded in 1993, GCC was born from Cohen's vision to create a PR agency that prioritizes expert, cost-effective services tailored to the unique needs of clients, particularly start-ups looking to make their mark in competitive markets. Throughout his career, Cohen has successfully navigated the evolving landscape of media and communications, leveraging his skills in social media strategy, press release development, and content strategy to help clients amplify their voices and achieve their business objectives.
During his tenure at GCC, Cohen spearheaded numerous key projects that showcased his expertise in marketing and public relations. His work included crafting compelling feature articles and news writing that not only captured the essence of client stories but also resonated with target audiences. His proficiency with tools like Cision enabled him to effectively manage media relations and enhance visibility for clients across various platforms. Cohen's ability to articulate complex ideas through speech writing and strategic content development has made him a sought-after advisor for organizations looking to refine their messaging and engage stakeholders.
Now retired after 28 years in the industry, George Cohen reflects fondly on his journey and the relationships he built along the way. He wishes all his colleagues and clients the very best, leaving behind a legacy of innovation and excellence in public relations that continues to inspire emerging professionals in the field.
