Gem McLaughlin is a highly accomplished Sr User Experience Designer with over 12 years of experience, currently serving as the Head of Design in a freelance capacity. With a robust portfolio that includes pioneering category-defining digital products, Gem has consistently delivered design solutions that resonate...
Gem McLaughlin is a highly accomplished Sr User Experience Designer with over 12 years of experience, currently serving as the Head of Design in a freelance capacity. With a robust portfolio that includes pioneering category-defining digital products, Gem has consistently delivered design solutions that resonate with millions of users, driving both commercial success and cultural impact. Her expertise spans multiple markets, allowing her to adapt and innovate in diverse environments, from fintech to consumer technology.
In her previous role as VP Lead Design Strategist at Fifth Third Bank, Gem spearheaded transformative design initiatives that not only enhanced user engagement but also established new design standards within the organization. Her leadership in developing comprehensive design systems has been instrumental in fostering a user-centered design approach that prioritizes the needs and experiences of customers. Gem’s ability to communicate complex design principles clearly and effectively has empowered cross-functional teams to embrace design thinking and systemic change, resulting in more cohesive and impactful products.
Currently, as a freelance Head of Design, Gem is involved in key projects that leverage her problem-solving skills and creative vision. She collaborates with startups and established brands alike to refine their design strategies, ensuring that every solution is both innovative and aligned with user expectations. Her commitment to design excellence and her passion for mentoring emerging designers further solidify her reputation as a leader in the field. With a focus on driving meaningful change through design, Gem McLaughlin continues to shape the future of user experience across industries.
