As the Chief Operating Officer and Global Director of Marketing and Communications at Premium Organics, LLC, Gary Rubin leverages his extensive background in public relations, marketing, and communications to drive transformative growth for the company. With a proven track record of tripling revenue in less...
As the Chief Operating Officer and Global Director of Marketing and Communications at Premium Organics, LLC, Gary Rubin leverages his extensive background in public relations, marketing, and communications to drive transformative growth for the company. With a proven track record of tripling revenue in less than two years, Gary has become a pivotal force in shaping the strategic direction of this leading pet food brand. His expertise in developing high-impact marketing campaigns is complemented by a results-oriented approach that prioritizes measurable outcomes, ensuring that each initiative not only enhances brand recognition but also resonates with consumers.
Gary's multifaceted career spans journalism, non-profit trade organizations, and both in-house corporate and agency environments, providing him with a unique perspective on the intricacies of consumer engagement. His award-winning strategies, including the 2018 PRSA Oregon Spotlight Award for Marketing a Consumer Product, underscore his ability to craft compelling narratives that elevate brand visibility and foster loyalty among pet owners.
At Premium Organics, Gary oversees a diverse array of marketing activities, from content strategy and development to public relations and email marketing. His skills in copywriting and video production further enhance the company's outreach efforts, ensuring that messaging is not only informative but also captivating. As he continues to innovate within the pet food industry, Gary remains committed to delivering exceptional results that align with the evolving needs of consumers and the competitive landscape.