Gabriela Lovera serves as the Director of Art and Design at Octopus Creativo, where she harnesses her extensive expertise in graphic design and marketing to elevate brand identities and drive impactful visual communication. With a deep-rooted passion for building strong brands, Gabriela employs comprehensive market...
Gabriela Lovera serves as the Director of Art and Design at Octopus Creativo, where she harnesses her extensive expertise in graphic design and marketing to elevate brand identities and drive impactful visual communication. With a deep-rooted passion for building strong brands, Gabriela employs comprehensive market research to gain insights into customer behavior, ensuring that product development aligns seamlessly with consumer needs. Her creative positioning strategies are instrumental in helping clients penetrate their target markets effectively.
In her current role, Gabriela manages and coordinates a talented design team, fostering an environment of creativity and collaboration to meet and exceed client expectations. Her leadership ensures that the team delivers innovative graphic solutions tailored for advertising, from eye-catching ads and banners to engaging social media posts. Gabriela’s proficiency in Adobe Creative Suite, particularly Photoshop, allows her to oversee the design of websites and branding initiatives that resonate with audiences and create lasting impressions.
Key projects under her direction include comprehensive branding campaigns that integrate digital and print media, enhancing client visibility across multiple platforms. Gabriela's strong project coordination skills and client relationship management (CRM) expertise enable her to navigate complex projects with ease, ensuring timely delivery and alignment with strategic marketing goals. Her ability to present ideas compellingly and her public speaking skills further enhance her effectiveness in collaborating with the marketing department, making her a vital asset to Octopus Creativo and its clients. Through her innovative approach and dedication to excellence, Gabriela continues to shape the future of brand design in a rapidly evolving marketplace.
