Gabriela Akita is currently making significant strides as a Corporate Communications Intern at Raízen, a leading player in the energy and biofuels sector in Brazil. With a Bachelor’s degree in Journalism from the Escola Superior de Propaganda e Marketing (ESPM), Gabriela brings a strong foundation...
Gabriela Akita is currently making significant strides as a Corporate Communications Intern at Raízen, a leading player in the energy and biofuels sector in Brazil. With a Bachelor’s degree in Journalism from the Escola Superior de Propaganda e Marketing (ESPM), Gabriela brings a strong foundation in corporate communication, digital engagement, and media relations to her role. Her expertise is particularly focused on Environmental, Social, and Governance (ESG) aspects, which are increasingly vital in today’s corporate landscape.
In her current position, Gabriela is responsible for shaping and executing the corporate communication strategy surrounding ESG initiatives at Raízen. This involves collaborating closely with various departments across the organization to ensure a cohesive narrative that aligns with the company’s business objectives. One of her key projects includes developing internal communication campaigns that not only inform but also engage employees, fostering a culture of sustainability and responsibility within the company. Additionally, Gabriela plays a crucial role in endomarketing efforts, enhancing employee engagement through targeted messaging and initiatives that resonate with Raízen's values.
Her strategic consulting capabilities extend to managing relationships with media and opinion leaders, where she leverages her skills in social media and digital tools to amplify Raízen's messaging. Proficient in software such as Audacity and Wavesaur, as well as Microsoft Office Suite, Gabriela is adept at creating compelling content that captures the essence of Raízen’s commitment to sustainable practices. With her passion for communication and a keen understanding of ESG principles, Gabriela Akita is poised to make a lasting impact in the corporate communications field, driving meaningful conversations and initiatives that align with Raízen’s vision for a sustainable future.
