As the Vice President of Marketing at Evident Scientific, Frederik Klaarenbeek plays a pivotal role in steering the marketing strategy for a $1.2 billion private equity-backed global leader in life science research and industrial equipment. With a robust team of over 3,000 employees across 15...
As the Vice President of Marketing at Evident Scientific, Frederik Klaarenbeek plays a pivotal role in steering the marketing strategy for a $1.2 billion private equity-backed global leader in life science research and industrial equipment. With a robust team of over 3,000 employees across 15 countries, Frederik is at the forefront of driving brand amplification and enhancing customer engagement in the Industrial and MedTech sectors. His collaborative, data-driven approach empowers high-performing teams to leverage integrated multi-channel marketing strategies that not only resonate with target audiences but also optimize the customer journey from awareness to conversion.
Frederik’s expertise in B2B marketing and demand generation is instrumental in executing key projects that align product offerings with market needs, ensuring optimal portfolio-market fit. His leadership in strategic partnerships and international business development has been crucial in extending Evident Scientific’s competitive advantage in a rapidly evolving landscape. By harnessing the power of software as a service (SaaS) solutions and cross-functional team collaboration, he has successfully implemented innovative marketing initiatives that drive unprecedented customer and shareholder value.
In his role, Frederik is also responsible for overseeing marketing communications, branding, creative services, and digital marketing efforts, ensuring a cohesive and engaging brand narrative across all platforms. His situational leadership style fosters an environment of creativity and accountability, enabling teams to thrive and deliver impactful results. As a forward-thinking marketer, Frederik Klaarenbeek continues to shape the future of marketing within the life sciences and industrial equipment sectors, positioning Evident Scientific as a trusted partner in advancing scientific discovery and innovation.