As President of BackLight, Inc., Franklin Ford plays a pivotal role in shaping the narrative of businesses through innovative media solutions. With a deep-rooted passion for storytelling, Franklin harnesses the power of videography and photography to help clients articulate their unique value propositions. His expertise...
As President of BackLight, Inc., Franklin Ford plays a pivotal role in shaping the narrative of businesses through innovative media solutions. With a deep-rooted passion for storytelling, Franklin harnesses the power of videography and photography to help clients articulate their unique value propositions. His expertise spans a wide array of services, including video production, commercial photography, web development, and graphic design, enabling him to craft compelling visual content that resonates with target audiences.
Under Franklin's leadership, BackLight, Inc. has embarked on several key projects that exemplify his commitment to driving business growth through strategic media initiatives. From developing comprehensive marketing strategies to executing targeted digital and print advertising campaigns, Franklin ensures that each project aligns with the client's overarching goals. His keen eye for brand development and social media management allows him to identify and leverage emerging trends, providing clients with actionable insights that lead to measurable results.
Franklin's skills in strategic planning and marketing research further enhance his ability to recognize business opportunities for his clients. By integrating video production and editing with effective content creation, he empowers businesses to engage their audiences in meaningful ways. As a thought leader in the industry, Franklin is dedicated to fostering collaboration and innovation, making BackLight, Inc. a trusted partner for organizations looking to elevate their brand presence and drive engagement through powerful storytelling.
