As the Marketing Director at Next Generation Builders Inc., Frank Cerna leverages over a decade of experience to spearhead innovative marketing initiatives that elevate the company's presence in the competitive architectural services sector. His role is pivotal in crafting comprehensive marketing strategies that not only...
As the Marketing Director at Next Generation Builders Inc., Frank Cerna leverages over a decade of experience to spearhead innovative marketing initiatives that elevate the company's presence in the competitive architectural services sector. His role is pivotal in crafting comprehensive marketing strategies that not only promote the company's diverse projects but also enhance brand awareness and drive business growth. Frank's expertise in digital marketing and lead generation is instrumental in developing targeted campaigns that resonate with potential clients and stakeholders.
One of his key projects involves the integration of advanced CRM tools like HubSpot to streamline lead management and improve customer engagement. By employing data-driven insights, Frank optimizes marketing efforts to ensure maximum impact and return on investment. His collaborative approach with the design team fosters a seamless alignment between marketing and project execution, ensuring that the unique value propositions of Next Generation Builders are effectively communicated to the market.
In addition to his strategic planning capabilities, Frank is adept at modern selling techniques, including selling with video and LinkedIn profile optimization, which have proven effective in reaching a broader audience. His commitment to process improvement and team leadership not only enhances the marketing department's efficiency but also cultivates a culture of innovation and excellence. With a proven track record of achieving results, Frank Cerna continues to be a driving force behind Next Generation Builders' success in the architectural landscape.
