Fran Molera is a seasoned entrepreneur and business leader with over two decades of experience in professional sales, business development, and eCommerce. As the Owner and Managing Director of Ecosmart Riders, Fran has successfully established a premium e-scooter import and distribution business that stands out...
Fran Molera is a seasoned entrepreneur and business leader with over two decades of experience in professional sales, business development, and eCommerce. As the Owner and Managing Director of Ecosmart Riders, Fran has successfully established a premium e-scooter import and distribution business that stands out in a competitive market. His journey began with a vision to revolutionize urban mobility, and he has meticulously crafted the business model from inception to execution, ensuring every aspect aligns with market demands and consumer preferences.
At Ecosmart Riders, Fran oversees the full spectrum of operations, leveraging his expertise in digital marketing and eCommerce management. He is proficient in utilizing platforms like Shopify for eCommerce development and HubSpot for customer relationship management, ensuring seamless daily operations. His strategic approach to digital marketing encompasses SEO/SEM, PPC campaigns, and social media strategies, which have significantly enhanced brand visibility and customer engagement. Additionally, Fran's focus on UX/UI design ensures that the online shopping experience is not only user-friendly but also optimized for conversion.
Fran’s leadership skills are evident in his ability to manage diverse teams and implement key performance indicators (KPIs) that drive accountability and performance. His background in B2B sales management with multinational corporations has equipped him with the skills to navigate complex sales cycles and foster long-term client relationships. As he continues to innovate within the e-scooter industry, Fran remains committed to sustainability and promoting eco-friendly transportation solutions, positioning Ecosmart Riders as a leader in the green mobility movement.
