Fernando Machia serves as the Director of Customer Service, Strategy, and Customer Insights at STIIIZY, where he leverages over fourteen years of experience to redefine customer engagement and drive strategic initiatives. In his current role, Fernando is instrumental in leading the strategic planning and execution...
Fernando Machia serves as the Director of Customer Service, Strategy, and Customer Insights at STIIIZY, where he leverages over fourteen years of experience to redefine customer engagement and drive strategic initiatives. In his current role, Fernando is instrumental in leading the strategic planning and execution of customer service operations, collaborating closely with cross-functional teams to enhance customer satisfaction by an impressive 20%. His expertise in data analytics allows him to extract actionable insights that inform product strategies and improve customer retention by 15%.
One of Fernando's key projects involves the successful implementation of three innovative products designed to meet evolving customer needs while streamlining internal processes. This initiative has not only improved operational efficiency by 25% but has also significantly reduced response times by 30%, showcasing his commitment to optimizing customer experiences. His ability to navigate complex international issues and internal communications further strengthens STIIIZY's position in the competitive cannabis industry.
Fernando’s proficiency in product management and strategy development is complemented by his adept negotiation skills, making him a valuable asset to the organization. He is passionate about utilizing technology to enhance customer engagement, ensuring that STIIIZY remains at the forefront of customer service excellence. Through his leadership, Fernando continues to foster a culture of loyalty and satisfaction, driving sustainable business growth while championing the voice of the customer within the organization.