Erman Kaya serves as the Head of Product at Ortak, a cutting-edge multi-asset trading platform that empowers users to invest in a diverse array of assets, including cryptocurrencies, stocks, and even the investment strategies of top-performing investors. With a strong foundation in product management and...
Erman Kaya serves as the Head of Product at Ortak, a cutting-edge multi-asset trading platform that empowers users to invest in a diverse array of assets, including cryptocurrencies, stocks, and even the investment strategies of top-performing investors. With a strong foundation in product management and fintech, Erman plays a pivotal role in shaping the product and business strategy alongside the founders, ensuring that Ortak remains at the forefront of innovation in the rapidly evolving financial landscape.
In his current role, Erman is deeply involved in the daily operations, collaborating closely with design and engineering teams to create a seamless user experience that resonates with both novice and seasoned investors. His expertise in mobile applications and digital marketing is instrumental in driving user engagement and growth, as Ortak aims to revolutionize the way individuals approach investing. By fostering a product-led culture, Erman is dedicated to building a strong, agile team that thrives on collaboration and creativity, enabling the company to respond swiftly to market demands and user feedback.
Erman's background in macroeconomics and telecommunications further enriches his approach to product development, allowing him to anticipate market trends and user needs effectively. His proficiency in social media and email marketing enhances Ortak's outreach efforts, ensuring that the platform not only attracts users but also retains them through continuous engagement and education. As Ortak continues to expand its offerings and refine its platform, Erman Kaya's leadership and vision will undoubtedly play a crucial role in its success and growth within the fintech sector.
