Ericka McKim, a medically retired veteran and the visionary founder of And I Like It™, has transformed her personal health journey into a mission that resonates with many. With a deep understanding of the struggles associated with reducing sugar intake, Ericka has dedicated herself to...
Ericka McKim, a medically retired veteran and the visionary founder of And I Like It™, has transformed her personal health journey into a mission that resonates with many. With a deep understanding of the struggles associated with reducing sugar intake, Ericka has dedicated herself to creating a product line that not only supports healthier living but also makes it enjoyable. Her commitment stems from her own experiences battling the adverse effects of sugar on her health, which inspired her to develop alternatives that taste great without compromising wellness.
At And I Like It™, Ericka leads a team focused on innovation in the health food industry, particularly in creating delicious, low-sugar options that cater to those seeking to improve their dietary habits. Key projects under her leadership include the development of a range of sweeteners that avoid the unpleasant aftertastes often associated with low-calorie alternatives. By leveraging her military background, which instilled in her a strong sense of discipline and leadership, Ericka has successfully navigated the complexities of entrepreneurship, ensuring that her products not only meet but exceed consumer expectations.
Her expertise extends beyond product development; Ericka is also passionate about educating others on the importance of maintaining a balanced lifestyle. Through workshops and community outreach, she shares insights on how to effectively reduce sugar intake while still enjoying the flavors we love. With skills honed from her military experience, including leadership and crisis management, Ericka McKim continues to inspire others on their health journeys, proving that with the right tools and mindset, anyone can achieve their wellness goals.
