As the Vice President and Regional Account Director at Publicis Collective, Eric Suppes plays a pivotal role in shaping the marketing landscape for Stellantis clients within the Great Lakes Business Center. With a robust background in the retail automotive marketing industry, Eric is adept at...
As the Vice President and Regional Account Director at Publicis Collective, Eric Suppes plays a pivotal role in shaping the marketing landscape for Stellantis clients within the Great Lakes Business Center. With a robust background in the retail automotive marketing industry, Eric is adept at navigating the complexities of media and marketing strategies across multiple channels and brands, including Chrysler, Jeep, Dodge, Ram, and FIAT. His expertise in account management and digital strategy allows him to effectively oversee local media initiatives across 21 regional DMAs, ensuring that each brand's unique voice and objectives are met with precision.
Eric's key responsibilities involve forging strategic partnerships with media owners and promotional vendors to craft innovative go-to-market media strategies. His proficiency in social media marketing and experiential marketing enables him to create engaging campaigns that resonate with target audiences, driving brand awareness and customer loyalty. Additionally, his strong leadership skills and experience in managing large budgets empower him to lead cross-functional teams in delivering impactful marketing solutions that align with Stellantis's overarching goals.
In an ever-evolving digital landscape, Eric remains committed to leveraging data-driven insights and CRM strategies to optimize marketing performance. His passion for marketing and dedication to client success position him as a trusted advisor within the automotive sector, making him an invaluable asset to both Publicis Collective and the Stellantis brands he represents. Through his innovative approach and strategic vision, Eric continues to elevate the marketing efforts of the Great Lakes Business Center, driving growth and enhancing brand equity in a competitive marketplace.