As the President of Vote Hemp, Eric Steenstra plays a pivotal role in advocating for the revival of hemp farming in the United States, leveraging his extensive background in the hemp industry and his passion for sustainable practices. His journey began with the influential book...
As the President of Vote Hemp, Eric Steenstra plays a pivotal role in advocating for the revival of hemp farming in the United States, leveraging his extensive background in the hemp industry and his passion for sustainable practices. His journey began with the influential book "The Emperor Wears No Clothes" by Jack Herer, which ignited his interest in hemp's potential as a versatile and eco-friendly crop. In 1992, he co-founded Ecolution, a hemp fashion and lifestyle brand, alongside industry pioneer Steve DeAngelo. This venture not only showcased the benefits of hemp textiles but also laid the groundwork for his commitment to promoting hemp as a sustainable agricultural product.
Under Eric's leadership, Vote Hemp has spearheaded numerous initiatives aimed at educating policymakers and the public about the economic and environmental benefits of hemp cultivation. His strategic vision has led to successful campaigns that have influenced legislation, ultimately contributing to the legalization of hemp farming in various states. Eric's expertise in marketing and digital strategy has been instrumental in amplifying the organization's message through effective online advertising and marketing communications, ensuring that the importance of hemp is recognized across diverse platforms.
With a strong focus on team leadership and collaboration, Eric fosters an environment where innovation thrives, empowering stakeholders to engage in the hemp movement. His commitment to sustainability and advocacy continues to drive Vote Hemp's mission, making him a key figure in the ongoing efforts to establish hemp as a cornerstone of American agriculture and a catalyst for economic growth.
