As the Director of External Affairs at GRIID, Eric McErlain plays a pivotal role in shaping the organization's strategic communications and public relations initiatives. With over 25 years of experience in media relations and public affairs, Eric leverages his extensive background to foster meaningful relationships...
As the Director of External Affairs at GRIID, Eric McErlain plays a pivotal role in shaping the organization's strategic communications and public relations initiatives. With over 25 years of experience in media relations and public affairs, Eric leverages his extensive background to foster meaningful relationships with stakeholders across the energy and fintech sectors. His unique expertise lies at the intersection of carbon-free energy and financial technology, where he explores innovative solutions to promote sustainable practices and drive industry transformation.
At GRIID, Eric is currently leading key projects that aim to enhance the company’s visibility and influence in the rapidly evolving landscape of renewable energy. His strategic approach to corporate communications ensures that GRIID's mission and values resonate with both internal and external audiences. By crafting compelling press releases and engaging content, he effectively communicates the organization’s commitment to a carbon-free future while positioning GRIID as a thought leader in the industry.
Known for his authenticity and energy, Eric excels in building trust and rapport with diverse stakeholders, from government officials to community leaders. His results-driven mindset and pragmatic leadership style enable him to navigate complex challenges and deliver impactful messaging that aligns with GRIID's goals. As he continues to explore the synergies between fintech and sustainable energy, Eric remains dedicated to driving positive change and fostering a more sustainable future for all.
