As the Creative Director at Emily Merritt Designs, I leverage over 14 years of comprehensive experience in the creative industry to drive impactful brand development and innovative design solutions. My journey began with a passion for crafting visual narratives that resonate deeply with audiences, a...
As the Creative Director at Emily Merritt Designs, I leverage over 14 years of comprehensive experience in the creative industry to drive impactful brand development and innovative design solutions. My journey began with a passion for crafting visual narratives that resonate deeply with audiences, a passion that flourished during my tenure at The Macallan Group. There, I honed my skills in strategic marketing, where I developed and executed marketing plans that not only elevated brand visibility but also fostered meaningful connections with consumers.
At Emily Merritt Designs, I lead a diverse array of projects that encompass brand identity creation, including logo design and the establishment of cohesive brand guidelines. My expertise extends to graphic design across various mediums, from print materials like flyers and advertisements to dynamic digital content for social media and OOH advertising. I am particularly passionate about user experience design (UED), ensuring that every digital touchpoint, including websites and applications, is intuitive and engaging.
My proficiency in the Adobe Creative Suite, combined with my understanding of HTML5, allows me to create visually stunning and functional designs that meet client objectives. I pride myself on my design leadership, guiding a talented team to push creative boundaries while maintaining a focus on strategic outcomes. Through effective written communication and collaboration, I strive to deliver results that not only meet but exceed client expectations, solidifying Emily Merritt Designs as a leader in the creative landscape.
