Emilie Littlehales serves as the Senior Marketing Manager at Taylor & Francis Group, where she plays a pivotal role in shaping the strategic direction of the global marketing team. With a robust background in inbound marketing techniques, including email marketing, social media engagement, and content...
Emilie Littlehales serves as the Senior Marketing Manager at Taylor & Francis Group, where she plays a pivotal role in shaping the strategic direction of the global marketing team. With a robust background in inbound marketing techniques, including email marketing, social media engagement, and content marketing, Emilie leverages her expertise to drive consistent year-over-year growth in the organization’s core business. Her approach is deeply rooted in data analysis, allowing her to make informed decisions that enhance marketing effectiveness and optimize campaign performance.
At Taylor & Francis, Emilie leads key projects that focus on innovative and agile marketing strategies, ensuring that the team remains adaptable in a rapidly evolving publishing landscape. She fosters a high-performance culture by empowering her team members, encouraging them to tap into their individual strengths and creativity. This collaborative environment not only motivates her colleagues but also cultivates a sense of ownership and accountability, leading to exceptional results.
Emilie’s skills in market research and analysis further enhance her ability to identify emerging trends and audience needs, enabling the development of targeted marketing initiatives that resonate with diverse stakeholders. Her proficiency in editing and publishing complements her marketing acumen, allowing her to craft compelling narratives that elevate the Taylor & Francis brand. As she continues to navigate the complexities of the publishing industry, Emilie remains committed to driving innovation and excellence in marketing, positioning Taylor & Francis as a leader in scholarly communication.
