Elizabeth Mansfield is a seasoned global marketing leader currently serving as the Director of Global Business Strategy and Americas Business Marketing at Pinterest. With over 20 years of experience, Elizabeth brings a wealth of expertise in international expansion, brand positioning, and insights-driven storytelling to her...
Elizabeth Mansfield is a seasoned global marketing leader currently serving as the Director of Global Business Strategy and Americas Business Marketing at Pinterest. With over 20 years of experience, Elizabeth brings a wealth of expertise in international expansion, brand positioning, and insights-driven storytelling to her role. At Pinterest, she is instrumental in developing comprehensive business strategies, setting ambitious OKRs, and managing budgets that align with the company’s vision for growth in diverse markets across the Americas, including the U.S., Canada, Brazil, Mexico, Colombia, Chile, and Argentina.
Under her leadership, Elizabeth spearheads a dynamic team of integrated marketers focused on enhancing advertiser consideration and driving revenue. Her strategic approach combines data-driven insights with creative storytelling, ensuring that Pinterest’s marketing initiatives resonate with a wide array of audiences. Elizabeth’s commitment to fostering cross-functional collaboration and team development has not only enhanced the effectiveness of marketing campaigns but also cultivated a culture of innovation within her team.
Her extensive background spans various industries, including technology, venture capital, and consumer-facing enterprises, equipping her with a unique perspective on market dynamics and consumer behavior. Elizabeth’s proficiency in strategic communications, media relations, and community outreach enables her to craft compelling narratives that elevate brand presence and engage stakeholders effectively. As a passionate advocate for insights-driven marketing, Elizabeth continues to shape Pinterest's global business strategy, positioning the platform as a leader in the digital advertising landscape.
