Elizabeth Grajeda is a dynamic force in the eCommerce PPC marketing landscape, leveraging her extensive expertise to drive significant revenue growth for her clients at StartCart Media. As the Founder and Managing Director, Elizabeth oversees a staggering monthly Google Ads spend ranging from $300M to...
Elizabeth Grajeda is a dynamic force in the eCommerce PPC marketing landscape, leveraging her extensive expertise to drive significant revenue growth for her clients at StartCart Media. As the Founder and Managing Director, Elizabeth oversees a staggering monthly Google Ads spend ranging from $300M to $900M, showcasing her adeptness in managing high-stakes digital advertising campaigns. Her specialization in search and shopping ad formats for direct-to-consumer (DTC) brands has positioned her as a sought-after strategist in the industry.
Under her leadership, StartCart Media has executed integrated marketing strategies that span various performance channels, including pay-per-click (PPC), paid social, and marketplace advertising. Elizabeth is known for her meticulous approach to campaign management, currently strategizing and implementing paid media campaigns for 21 diverse accounts. Her commitment to maintaining a minimum 2:1 cumulative return on ad spend (ROAS) has resulted in impressive outcomes for her clients, who typically see substantial increases in their online visibility and sales.
Elizabeth’s skill set extends beyond PPC management; she is proficient in Criteo Ads, social media marketing, and search engine optimization (SEO), allowing her to create holistic marketing solutions tailored to each client’s unique needs. Her background in public relations and event planning further enhances her ability to craft compelling narratives that resonate with target audiences. As a passionate advocate for innovative marketing practices, Elizabeth Grajeda continues to redefine success in the eCommerce sector, making her a pivotal player in the digital advertising arena.
