Elisabeth King serves as the Director of Communications at the Lycée Français de New York, where she harnesses her extensive experience in media, marketing, and communications to elevate the institution's profile as a leading bilingual French and American school. With over 15 years of international...
Elisabeth King serves as the Director of Communications at the Lycée Français de New York, where she harnesses her extensive experience in media, marketing, and communications to elevate the institution's profile as a leading bilingual French and American school. With over 15 years of international expertise across diverse sectors, including education, nonprofits, and government, Elisabeth is adept at crafting compelling narratives that resonate with various stakeholders. Her role encompasses overseeing all facets of communications, from strategic marketing and branding initiatives to crisis management and community engagement.
At the Lycée, Elisabeth has spearheaded key projects aimed at enhancing the school's visibility and fostering a strong sense of community. By implementing innovative content marketing strategies, she has successfully positioned the school as a thought leader in bilingual education, attracting families and partners who share a commitment to academic excellence and cultural diversity. Her advocacy for inclusive decision-making ensures that the voices of students, parents, and faculty are integral to the school's narrative, ultimately driving support for organizational change and growth.
Elisabeth's strategic planning skills and proficiency in media relations have been instrumental in navigating the complexities of communication within the educational landscape. She leverages her background in customer relationship management (CRM) to build lasting connections with the community, ensuring that the Lycée remains responsive to the evolving needs of its stakeholders. Through her mission-driven approach, Elisabeth King continues to shape a better world for students and families, reinforcing the Lycée Français de New York's reputation as a beacon of excellence in bilingual education.
