Einat Amitay serves as the Senior Vice President of Group Human Resources at Shufersal, Israel's largest retail chain, which boasts an impressive annual sales figure of 14 billion NIS and a workforce of 17,000 employees. With over 20 years of experience in global human resources...
Einat Amitay serves as the Senior Vice President of Group Human Resources at Shufersal, Israel's largest retail chain, which boasts an impressive annual sales figure of 14 billion NIS and a workforce of 17,000 employees. With over 20 years of experience in global human resources management, Einat is a visionary leader dedicated to fostering an inspiring workplace culture that prioritizes innovation, passion, and excellence. Her mantra, "People. It is all about people," underscores her belief that the organization's growth is intrinsically linked to the engagement and development of its employees.
At Shufersal, Einat spearheads key initiatives aimed at enhancing employee relations and driving strategic human resource planning. Her expertise in talent management is pivotal as she implements programs designed to attract, retain, and nurture top talent across the organization. Einat's leadership in navigating complex union relations and her strategic approach to business enable Shufersal to maintain its competitive edge in the retail sector while also expanding into real estate and finance.
One of her notable projects includes the development of a comprehensive employee engagement strategy that aligns with Shufersal's business objectives, ensuring that every team member feels valued and empowered. By leveraging her skills in entrepreneurship and strategic HR planning, Einat is not only shaping the future of Shufersal but also setting a benchmark for HR practices within the industry. Her commitment to creating a thriving workplace environment is a testament to her belief that when people are prioritized, organizations can achieve remarkable success.