Ed Stoner is a visionary leader in the fashion industry, currently serving as the Founder of New Dynamic, where he leverages his extensive expertise to drive meaningful change. With a rich background at adidas, Ed has honed his skills in sales, data analysis, and digital...
Ed Stoner is a visionary leader in the fashion industry, currently serving as the Founder of New Dynamic, where he leverages his extensive expertise to drive meaningful change. With a rich background at adidas, Ed has honed his skills in sales, data analysis, and digital marketing, allowing him to craft innovative strategies that resonate with both brands and consumers. At New Dynamic, he focuses on empowering fashion brands to adopt sustainable practices through powerful storytelling and data-driven insights.
One of Ed's key projects involves the co-lab initiative, where he collaborates with brands to transform gut feelings and confusion into actionable inspiration and purpose. This approach not only enhances consumer engagement but also aligns with the growing demand for transparency and sustainability in the fashion sector. Additionally, as a sustainable CMO advisor, Ed guides brands in translating their big visions into practical, impactful strategies that can change the world.
Ed's expertise extends to the Materialyzer strategy, where he helps brands navigate the complexities of next-generation materials, ensuring that they are not only innovative but also sustainable. His work emphasizes the importance of circular fashion, encouraging brands to rethink their production processes and material choices. By combining creativity with data analytics, Ed Stoner is at the forefront of a movement that seeks to inspire positive change across the fashion industry, making him a pivotal figure in the quest for a more sustainable future.
