Ed Moorhouse serves as the Director of Media and Communications at Ursinus College, where he plays a pivotal role in shaping the institution's narrative and enhancing its visibility in the higher education landscape. With a robust background in communications and media relations, Ed leads a...
Ed Moorhouse serves as the Director of Media and Communications at Ursinus College, where he plays a pivotal role in shaping the institution's narrative and enhancing its visibility in the higher education landscape. With a robust background in communications and media relations, Ed leads a comprehensive strategic communications strategy that encompasses media relations, editorial planning, internal communications, and issues management. His expertise in storytelling and journalism enables him to craft compelling narratives that resonate with diverse audiences, from prospective students and parents to alumni and faculty.
At Ursinus College, Ed is currently spearheading several key projects aimed at elevating the college's brand and fostering community engagement. One notable initiative involves the development of a multimedia campaign that highlights the unique experiences and achievements of students and faculty, utilizing his skills in video production and photography to create visually engaging content. Additionally, Ed is focused on enhancing the college's social media presence, leveraging platforms to connect with stakeholders and promote campus events, academic programs, and research initiatives.
His proficiency in AP Style and copywriting ensures that all communications maintain a high standard of professionalism and clarity. Ed's adeptness at editing and news writing allows him to produce feature articles that not only inform but also inspire, showcasing the vibrant life at Ursinus College. As a strategic thinker, he is also skilled in issues management, adeptly navigating challenges and turning potential crises into opportunities for growth and learning. Through his leadership, Ed Moorhouse is not only advancing Ursinus College's communications efforts but also contributing to the broader discourse on higher education, making a lasting impact on the institution and its community.