Ebbo Gevers Leuven is a dynamic force in the beverage industry, serving as the Co-founder and Head of Marketing at STËLZ, Holland's pioneering hard seltzer brand. With a rich background in marketing, particularly from his tenure at L'Oréal's Luxury Division, Ebbo brings a wealth of...
Ebbo Gevers Leuven is a dynamic force in the beverage industry, serving as the Co-founder and Head of Marketing at STËLZ, Holland's pioneering hard seltzer brand. With a rich background in marketing, particularly from his tenure at L'Oréal's Luxury Division, Ebbo brings a wealth of expertise in marketing management and strategy to the rapidly evolving hard seltzer market in Europe. His experience overseeing marketing activities in the Benelux region has equipped him with a keen understanding of consumer behavior and market dynamics, which he skillfully leverages to position STËLZ as a leader in this emerging category.
At STËLZ, Ebbo is at the forefront of a key project that aims to introduce and popularize hard seltzer in a market that is just beginning to embrace this refreshing alternative to traditional alcoholic beverages. The brand's commitment to simplicity—combining sparkling water, alcohol, and a hint of natural flavor—resonates with health-conscious consumers seeking low-calorie options without compromising on taste. Under Ebbo's leadership, STËLZ is not only redefining the drinking experience but also setting trends in the FMCG sector, particularly among younger demographics.
Ebbo's expertise extends beyond beverage marketing; his background in the beauty industry, particularly in fragrance and cosmetics, enriches his approach to brand storytelling and consumer engagement. His fluency in French and deep understanding of the wine and spirits industry further enhance his strategic capabilities, allowing STËLZ to navigate the competitive landscape with finesse. As the hard seltzer trend continues to gain momentum in Europe, Ebbo Gevers Leuven is poised to lead STËLZ into a new era of growth and innovation, making waves in both the beverage and marketing industries.