Doug Griffin is a seasoned marketing professional currently serving as the Senior Manager of Strategic Marketing at Webolutions, where he leverages his extensive experience to drive impactful marketing strategies for a diverse portfolio of B2B and B2C clients. With a robust background in integrated marketing...
Doug Griffin is a seasoned marketing professional currently serving as the Senior Manager of Strategic Marketing at Webolutions, where he leverages his extensive experience to drive impactful marketing strategies for a diverse portfolio of B2B and B2C clients. With a robust background in integrated marketing programs that bridge traditional and digital platforms, Doug excels in creating comprehensive marketing solutions that deliver measurable results. His leadership extends to managing over 20 agency accounts, where he fosters strong client relationships and ensures that marketing initiatives are aligned with clients' strategic goals.
At Webolutions, Doug is instrumental in developing and executing digital marketing strategies that incorporate ROI analysis, allowing clients to understand the effectiveness of their campaigns. He collaborates closely with internal teams specializing in marketing automation, online media, SEO, content creation, and customer relationship management (CRM) to ensure a cohesive approach to each project. His ability to manage multi-disciplined workforces enables him to oversee the entire marketing process, from initial strategy formulation to creative execution and production.
Doug's expertise in account management and brand strategy is complemented by his strong problem-solving skills and a commitment to teamwork. He is adept at navigating the complexities of interactive advertising and media planning, ensuring that each campaign not only meets but exceeds client expectations. His dedication to relationship building and leadership has made him a trusted partner for clients seeking innovative marketing solutions that drive growth and engagement in an ever-evolving digital landscape.