Donna Bergan is a seasoned marketing professional with over two decades of experience in the Intelligent Transportation Systems (ITS) industry, currently serving as the Vice President of Marketing at Quarterhill Inc. In this pivotal role, Donna spearheads the development and execution of comprehensive marketing strategies...
Donna Bergan is a seasoned marketing professional with over two decades of experience in the Intelligent Transportation Systems (ITS) industry, currently serving as the Vice President of Marketing at Quarterhill Inc. In this pivotal role, Donna spearheads the development and execution of comprehensive marketing strategies that are intricately aligned with the company’s overarching business objectives. Her deep understanding of market dynamics enables her to effectively drive business growth through strategic planning, brand development, and innovative customer acquisition and retention initiatives.
At Quarterhill Inc., Donna has led key projects that have significantly enhanced the company’s market presence and competitive edge. Her expertise in multi-channel marketing and digital marketing has allowed her to implement highly successful campaigns that resonate with diverse customer segments. By leveraging data-driven insights, she has refined market segmentation strategies that not only attract new customers but also foster long-term loyalty among existing clients.
Donna’s leadership style emphasizes collaboration and empowerment, enabling her teams to excel in marketing operations and product marketing. Her commitment to excellence is reflected in the measurable results achieved under her guidance, including increased brand awareness and market share. As a thought leader in the ITS sector, she continuously seeks opportunities to innovate and adapt to the evolving landscape, ensuring that Quarterhill Inc. remains at the forefront of industry advancements. With her extensive skill set and passion for marketing, Donna Bergan is a driving force behind the company’s success and a respected figure in the Intelligent Transportation community.
