Dominic Siano serves as a Senior Partner in Marketing & Experience Transformation at Tata Consultancy Services (TCS), where he leverages his extensive expertise to guide top-tier clients through the complexities of digital transformation. With a focus on creating innovative experiences, Dominic collaborates closely with Chief...
Dominic Siano serves as a Senior Partner in Marketing & Experience Transformation at Tata Consultancy Services (TCS), where he leverages his extensive expertise to guide top-tier clients through the complexities of digital transformation. With a focus on creating innovative experiences, Dominic collaborates closely with Chief Marketing Officers (CMOs) and Chief Experience Officers (CXOs) to develop comprehensive marketing strategies that not only enhance customer engagement but also drive sustainable business growth. His unique ability to integrate strategy, marketing, design, and technology positions him as a pivotal figure in transforming traditional business models into dynamic, customer-centric ecosystems.
At TCS, Dominic is currently spearheading several key projects that emphasize the importance of digital marketing strategies and customer experience optimization. His leadership in project portfolio management ensures that initiatives are executed efficiently, aligning with clients' strategic objectives while fostering strong vendor management and strategic partnerships. By utilizing advanced CRM systems and web marketing techniques, he helps organizations harness data-driven insights to refine their marketing approaches and enhance customer interactions.
Dominic's passion for storytelling and innovation is evident in his approach to leadership development, where he inspires teams to embrace change and think creatively. His track record of delivering winning outcomes in highly complex environments underscores his commitment to excellence and his ability to navigate the challenges of modern marketing landscapes. As a respected thought leader in management consulting, Dominic continues to drive transformation for clients, ensuring they remain competitive and relevant in an ever-evolving marketplace.
