Dimitri Fernando serves as the Senior Vice President of Business Development and Strategy at Paramount, where he plays a pivotal role in shaping the future of media distribution and monetization. With a keen focus on new media rights—including Video on Demand (VOD), Ad Sales, and...
Dimitri Fernando serves as the Senior Vice President of Business Development and Strategy at Paramount, where he plays a pivotal role in shaping the future of media distribution and monetization. With a keen focus on new media rights—including Video on Demand (VOD), Ad Sales, and Advanced Advertising—Dimitri is at the forefront of developing innovative business models and partnerships that align with the rapidly evolving landscape of technology and entertainment. His strategic direction is instrumental in optimizing the distribution of Paramount Global Networks across both traditional Multichannel Video Programming Distributors (MVPDs) and emerging virtual MVPDs (vMVPDs).
Dimitri's expertise extends beyond mere strategy; he is a seasoned problem solver adept at navigating complex market dynamics and leveraging data-driven insights to inform decision-making. His background in financial analysis and corporate finance, complemented by proficiency in tools like Bloomberg and the Bloomberg Terminal, allows him to conduct thorough equity research and valuation assessments. This analytical prowess, combined with his understanding of economics and technology, positions him uniquely to identify growth opportunities and drive sustainable revenue streams for Paramount.
Key projects under Dimitri's leadership include the exploration of new formats and advanced advertising solutions that not only enhance viewer engagement but also maximize monetization potential. His forward-thinking approach ensures that Paramount remains competitive in a landscape where consumer preferences are constantly shifting. As a people mover, Dimitri fosters collaboration across teams, ensuring that the strategic vision is effectively communicated and executed, ultimately contributing to the long-term success of Paramount in the global media arena.