As the Director of Customer Relationship Management at Kaizen Gaming, Despina Kokkaraki leverages her extensive 18 years of experience in customer-centric digital and marketing strategy to drive transformative initiatives across diverse markets, including the UAE, Saudi Arabia, and Africa. Reporting directly to the Chief Commercial...
As the Director of Customer Relationship Management at Kaizen Gaming, Despina Kokkaraki leverages her extensive 18 years of experience in customer-centric digital and marketing strategy to drive transformative initiatives across diverse markets, including the UAE, Saudi Arabia, and Africa. Reporting directly to the Chief Commercial Officer, Despina plays a pivotal role in shaping and executing the organization’s customer relationship strategies, ensuring that they align with the overarching business objectives and enhance customer engagement across all brands.
Under her leadership, a dedicated team of over 130 professionals collaborates to innovate and implement multi-channel marketing strategies that resonate with customers and foster loyalty. Despina’s expertise in digital marketing, SEO, and online advertising allows her to harness data-driven insights to refine customer interactions, optimize touchpoints, and elevate the overall customer experience. Key projects under her guidance include the development of personalized marketing campaigns that leverage advanced analytics to anticipate customer needs and preferences, ultimately driving retention and satisfaction.
In addition to her strategic oversight, Despina is committed to fostering a culture of cross-functional collaboration, ensuring that all teams work cohesively towards common goals. Her skills in product marketing and development further enhance her ability to create compelling customer journeys that not only attract new clients but also deepen relationships with existing ones. As a thought leader in customer experience (CX) and digital transformation, Despina Kokkaraki continues to set benchmarks in the industry, positioning Kaizen Gaming as a frontrunner in delivering exceptional customer experiences.
