Delaney Poon currently serves as the International Marketing & Communication Manager at LR Paris, where she leverages her extensive background in creative strategy to drive impactful brand experiences across multiple markets. With over eight years of experience, Delaney excels in blending creative direction with strategic...
Delaney Poon currently serves as the International Marketing & Communication Manager at LR Paris, where she leverages her extensive background in creative strategy to drive impactful brand experiences across multiple markets. With over eight years of experience, Delaney excels in blending creative direction with strategic marketing and communications, ensuring that the visual and written storytelling aligns seamlessly with the overarching business objectives of the organization. Her role encompasses direct oversight of all marketing initiatives, brand development, and content creation, managing the activities of five international offices located in North America, Europe, and Asia.
Delaney's expertise is evident in her ability to craft compelling campaigns that resonate with diverse target audiences. She has successfully led key projects for high-profile clients, including President Barack Obama and Estée Lauder, showcasing her adeptness in strategic planning and campaign development. Her proficiency in digital marketing and social media strategies has enabled her to enhance brand visibility and engagement, particularly through platforms like Facebook Ads and various social networking channels.
In her current position, Delaney is not only responsible for the creative direction of marketing materials but also plays a pivotal role in shaping the strategic communications that define LR Paris's global presence. Her critical thinking skills allow her to navigate the complexities of international markets, ensuring that each campaign is tailored to meet the unique cultural and consumer dynamics of each region. As a versatile strategist, Delaney continues to push the boundaries of creativity and innovation, making her an invaluable asset to LR Paris and its esteemed clientele.