David Napior, as Managing Partner at Strategic Analytics, LLC, leverages his extensive expertise in statistical analysis, psychometrics, and econometrics to drive innovative solutions in consumer insights and marketing research. With a strong foundation in survey design and experimental methodologies, David excels in crafting tailored research...
David Napior, as Managing Partner at Strategic Analytics, LLC, leverages his extensive expertise in statistical analysis, psychometrics, and econometrics to drive innovative solutions in consumer insights and marketing research. With a strong foundation in survey design and experimental methodologies, David excels in crafting tailored research strategies that meet the unique needs of clients across various industries. His proficiency in both probability and non-probability sample design ensures that the insights generated are robust and representative, allowing clients to make informed decisions based on reliable data.
At Strategic Analytics, David leads key projects that focus on the development and beta-testing of cutting-edge research products and services. His work often involves advanced statistical techniques such as multivariate statistics, non-metric multidimensional scaling, and factor analysis, which are crucial for deriving actionable insights from complex datasets. Additionally, David’s expertise in perceptual mapping and predictive analytics enables organizations to visualize consumer perceptions and forecast market trends effectively.
David is particularly skilled in integrating diverse data sources through data fusion and small area estimation, enhancing the accuracy of territory management systems and customer segmentation strategies. His commitment to excellence in quantitative research and advertising research has positioned him as a trusted partner for clients seeking to optimize their marketing efforts and enhance consumer engagement. By combining his technical skills with a deep understanding of market dynamics, David Napior continues to drive impactful results for clients at Strategic Analytics, LLC, ensuring they stay ahead in an ever-evolving marketplace.